The current business world is becoming increasingly competitive, with industries being flooded by businesses offering similar products and services to consumers. Pricing is one of the strongest tools ...

There are about 359 million businesses worldwide, with an average of 10 million new businesses annually. Let that sink in. Competition is rife in every industry, making standing out much harder. This ...

Rachel Reeves is scapegoating supermarkets for rising oil prices while ignoring algorithms that can learn ant-competitive ...

Revionics has entered a strategic partnership with RivalWatch, a provider of Internet-based competitive intelligence services. The partnership will blend Revionics’ Life Cycle Price Optimization ...

Power markets make one thing brutally clear: in competitive markets, the "average customer" doesn't set your price. The last ...

Avy Punwasee is a Partner at Revenue Management Labs. We help companies develop and execute pricing solutions to maximize profits. The latest U.S. tariff policies are ushering in an era of global ...

In March 2025, news broke that two HR management platforms, Rippling and Deel, were embroiled in a corporate espionage lawsuit. According to reporting by Forbes, “Rippling says that Deel hired a ‘spy’ ...

Pricing strategy refers to the method by which businesses determine the selling price of their products or services. It is a multi-faceted component of overall business and marketing strategy that ...